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Engagement

Talk Digital: Top Tips on Increasing Post Reach & Why It’s Important

Published on the 13th February 2020 by James Lane Leave a Comment

Post Views: 526

Relaunching Talk Digital

It’s always important to remember that your content doesn’t reach (isn’t seen by) all of your followers. Which is no good if you’re trying to promote your business, product, or service! Luckily for us, there are ways in which we can make sure our content gets more exposure, and so reaches more of our customers.

In this episode, Amy and I chat about the ways in which a business can increase their post reach on social media.

Last modified on the 19th February 2020 at 10:17 am Filed Under: Talk Digital Tagged With: Algorithm, Engagement, Facebook, Metrics, Reach, social media

Talk Digital: The importance of Facebook Emotions

Published on the 29th January 2020 by James Lane Leave a Comment

Post Views: 518

Relaunching Talk Digital

It’s important to remember that not all Facebook reactions are treated equally, different emotions are weighted both psychologically and when we measure how popular a piece of content is (and therefore who else to show it to). Amy and I chat about the different emotions, what they are and how they can (should?) be used.

Last modified on the 31st January 2020 at 12:00 pm Filed Under: Talk Digital Tagged With: Algorithm, Engagement, Facebook, Metrics, Reach, social media

How to notify employees of a post from your LinkedIn Company Page

Published on the 4th October 2019 by James Lane Leave a Comment

Post Views: 1,587

How to notify employees of a post from your LinkedIn Company Page

LinkedIn Company Pages can be a ‘difficult animal’ to get moving. There’s a useful feature that allows you to notify your employees about posts you’ve made which can be used to mobilise one of your strongest armies; your own team.

Last modified on the 4th October 2019 at 10:48 am Filed Under: LinkedIn, Social Media Tagged With: Engagement, Organic, Reach

What you need to know about Twitter Lists

Published on the 9th January 2018 by James Lane Leave a Comment

Post Views: 2,139

What you need to know about Twitter Lists

Twitter Lists are a feature of the popular micro-blogging platform that allows you to segment the accounts you’re following allowing you to see more of what you need to right now, re more responsive and increase your engagement (which is what it’s all about, right?).

Last modified on the 18th March 2019 at 5:33 pm Filed Under: Twitter Tagged With: Engagement, Lists

Why is Engagement Better than Followers?

Published on the 16th January 2017 by James Lane 4 Comments

Post Views: 1,271

Why is Engagement Better than Followers?

Don’t worry so much about how many followers you have, but instead, how much value to you add and are you getting engagement? This is where the value is!

Last modified on the 16th January 2017 at 4:01 pm Filed Under: Facebook, Social Media, Twitter Tagged With: Engagement, Followers

How SME’s can use Snapchat Groups

Published on the 16th December 2016 by Nick Wetherell Leave a Comment

Post Views: 526

How SME's can use Snapchat Groups

Did you hear about this thing called Snapchat? Everyone is buzzing about it, how businesses should be using it. Well, Snapchat has added Snapchat Groups.

Last modified on the 4th January 2017 at 4:19 pm Filed Under: Snapchat Tagged With: Content Marketing, Engagement, Snapchat

How do you React to Facebook Posts?

Published on the 14th July 2016 by James Lane Leave a Comment

Post Views: 492

How do you React to Facebook Posts?

The way that we react to Facebook posts has been evolving hugely over time.  From the launch of the original Like option, to the most recent Reactions.  The way we’re asking our followers and fans to respond to our content is growing. Or at least, it should be. These unique ways to interact with content […]

Last modified on the 4th January 2017 at 4:27 pm Filed Under: Facebook Tagged With: Engagement, Facebook, Reaction

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