Here's how you can post & manage your Facebook Group as your Page - Hypestar

Here’s how you can post & manage your Facebook Group as your Page

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You can now post in your Facebook Group as your Page

You can now manage your Facebook Group ‘as’ a Page (as your brand)

Facebook recently announced that you can now connect your Facebook Page to your Facebook Group to manage your online community as a Page (brand). This is a very exciting change as many businesses owners don’t want to have their own personal Facebook account used to manage a community.

Your options up until now (assuming that you don’t want to use your own personal account) have been to create a ‘fake’ account (which of course breaches Facebook’s Terms & Conditions, and risks being shutdown), but now you can link your Groups to your Page (to give some additional exposure to them) and additionally, you can manage (Like, Comment and Post) as your Page – giving you that end-to-end branding that you have probably been longing for.

Is it wrong to post in a Group as an individual?

Absolutely not. I interact with the Flippin’ Good Business Support Group all the time, and I do so as me (my own ‘James Lane’ account). But there can often be times where staff from a company may not want to use their own personal account to do this. It largely comes down to a branding decision (what’s appropriate for your business) and what your team are comfortable with.

How do I connect my Group and Page together?

I made this quick demo/guide using a test Page I created to show you how it’s done, and what it will look like once you’ve done it. Check it out below –

James Lane
James Lane

James Lane is the Training Director for Hypestar. A Hootsuite expert, Certified Professional, Hootsuite Ambassador, Geek, Nerd & Educator (Nerducator), he is pioneering digital training solutions for businesses.

Passionate about answering people's questions about digital skills and helping people by upskilling them to be able to do what they need to do themselves. He writes about social media, technology and digital skills.

  • Ben Colour Hub Viviers

    Good day James!

    Thank you very much for this helpful information, this is a great breakthrough for business advertising. I seem to be missing the Groups tab on the left of the page. Any idea how i can enable it? Ive got a seperate page, “Colour hub” which i would like to do all my posting to groups since i am only able to post from my profile now. Im running software that does the auto posting daily, i hope that this would still be possible to post as a business page and not a personal profile.

    • If you go into your Facebook Page settings (https://www.facebook.com/colourhub.co.za/settings/?tab=edit_page) and you should see “Groups” there, select it, and enable it.

      • Ben Colour Hub Viviers

        Thanks for getting back to me., but i have checked and double checked, no “Groups” option available. I’ve sent Facebook support a message to see if they can add it or if there is something that i can do from my side.

        Thanks again, keep up the good work.

        • It only recently showed up for ‘all’ pages, so it could still be rolling out. I found that it was originally available for Pages of a certain type/category (Community worked for me).

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